This is not to say both are not important but many companies waste millions of dollars trying to establish brands through advertising. When it comes to branding, too much money is worse than too little, because when you have a lot of money, you spend a lot of money on stupid things, like commercials or spot advertising. Brands are built on what people are saying about you, not what you’re saying about yourself. People say good things about you when 1) You have a great product, and 2) You get people to spread the word about it.

In other words be smart about all your business moves.

These 7 industries hold a seven-figure potential. Let me share with you how to get started in each one–and take you one step closer to a richer life.

So you want to be a millionaire. You dream of going from rags to riches with money to spare. You brainstorm ideas, searching for the one that’s going to catapult you to success and add six zeros to your bank balance.
Though we can’t do the work for you, we can direct you down some promising paths. Here are seven industries hand-selected not only for their position in the current economic landscape, but also for their potential. And since the best ideas often spread nationally thanks to entrepreneurs who transform them into franchise concepts, opportunities abound.

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Establish your brand on positive attributes like “customer service,” “honesty,” “thinking about your clients business” and a “making a Happy work environment”– NOT on doing in your competition. Think about it: When was the last time you bought a product to hurt a company’s competition? That’s not why consumers spend their dollars. If you want to beat your competition, establish an uplifting brand, but don’t try to establish a brand based on your own desire to beat your competition.